Entrepreneurs drive the Canadian economy, strengthen communities and create jobs. However, children are often not encouraged to become entrepreneurs.

In JA’s newly updated A Business of Our Own program, students put on entrepreneurial hats and run their own retail business. Students learn how to start a business, produce and promote their products, track their finances and manage a team. Volunteers from the local business community use experiential blended learning and game-based technology to engage students and ignite their passion for business. In addition to in-class lessons, budding entrepreneurs are now able to continue learning at home through JA’s online business simulation.